January 21, 2021

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Boursin Cheese Inspires Savory Spins on Getaway Cookies in Baking Level of competition Hosted by Molly Yeh

2 min read

CHICAGO — Boursin® Cheese is inspiring property cooks to add creative imagination to their holiday baking by placing a modern-day savory spin on traditional holiday break cookies. Boursin, in partnership with Food stuff Network personality, award-winning cookbook writer and blogger Molly Yeh, is web hosting the “Boursin Wow-liday Cookie Challenge.” This fascinating competition challenges three James Beard-nominated cooks from across the place to create elevated, savory twists on holiday break cookies with their beloved taste of Boursin Cheese.

“This holiday year will not glance like any other, so why should really your cookies? It’s the excellent time to embrace new traditions, display off those baking skills you acquired when keeping dwelling and add a very little little bit of wow to treats you can share with beloved kinds this holiday getaway time by incorporating Boursin,” Yeh mentioned. “Freshly baked cookies are an integral portion of the holiday year, but a lot more a short while ago, peoples’ palates have been craving much more savory and less sweet flavors. Boursin is the excellent conduit for this creative imagination, recognized for its creamy, crumbly texture and flexibility, the cheese’s daring flavors permit for large concentrations of experimentation!”

Chef contestants taking part in the competitiveness include things like:

  • Pastry Chef Lena Sareini, Detroit
  • Govt Pastry Chef Miro Uskokovic, Gramercy Tavern NYC
  • Chef Paola Velez, Maydan, Compass Rose DC and La Bodega Bakery DC

“Boursin has extensive been regarded as a basic but refined centerpiece to any cheeseboard and the perfect complement to side dishes and entrees, ” said Matt Barlow, brand director for Boursin. “We’re enthusiastic for all people to test Boursin in a new way this year and to make the chefs’ delightful cookie recipes for on their own. We cannot wait around to see how individuals experiment with Boursin on their own and what savory desserts they are in a position to produce this holiday getaway season.” 

The competitors will air on Molly’s IGTV channel today at 1:00 p.m. CST and will crown the most wow-deserving savory cookie as the formal Boursin Wow-liday cookie of 2020. For a lot more inspiration and to test out the chefs’ savory getaway cookie recipes for your self, visit boursin.com/recipes.

About Boursin: 
Boursin® Cheese is a single of the a lot of well-liked models from Bel Brands USA Inc., a subsidiary of Fromageries Bel. A relatives-owned cheese maker headquartered in Paris, France, Fromageries Bel creates a lot more than 30 nearby and worldwide cheese brand names that are bought in a lot more than 120 nations around the world close to the world. In addition to Boursin®, other USA favorites include Babybel®, The Laughing Cow® and popular cheese spreads marketed less than Kaukauna®, Merkts® and Price tag*s® labels. Bel Brands provides entertaining, balanced snack parts to in excess of 400 million consumers globally. www.belbrandsusa.com 

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